Sunday, October 31, 2010
test drive a car from your desk.
Mitsubishi has done something drastic to shake up the car market. Mitsubishi has made a remote controlled access point for consumers to test drive the new 2011 Outlander Sport. People can sign up online to take the car on a closed course for a quick drive session using their computer. I became aware of this promotion through their multimedia campaign telling people about their interesting web promotion. I have herd of shooting ranges you can control from your computer, but this... as a promotion. If it becomes a huge success will other companies convert or offer these types of services... and do you need a dealership if you can just drive and purchase a car online? I see this promotion as being very cool, I would love to experience the test driving session but I feel that I might have missed out since the ability to sign up has been available since October 15th. If you would like to try and sign up for a test drive go to outlandersport.com.
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